Note: This article may contain commentary reflecting the author's opinion.

Gov. Gavin Newsom (D-CA) is reportedly raising some eyebrows over his decision to run political ads in solidly ruby-red states, specifically as it pertains to Florida and Texas, despite his reputation as a darling of the far-left.

The California Democrat is already running ads against conservative icon, Gov. Ron DeSantis (R-Fla.), but Newsom is now using the same tactic against Gov. Greg Abbott (R-Texas) — who is currently campaigning against Newsom’s political ally and overall failed political candidate, Beto O’Rourke.

Newsom is targeting newspaper ad space to stir up controversy around the Texas leader, according to Politico.

Earlier this week, he also signed a new gun control bill into law targeting what he calls “illegal assault weapons and ghost guns.” The legislation was even inspired by a Texas abortion law, DC Enquirer reported.

Newsom’s ad, targeting Texas’ gun laws, also set its sights on Abbott’s stance regarding abortion and the Second Amendment.

The ad was seemingly written to highlight the major differences between the two states. In Texas, the new abortion restrictions aim to save many unborn children’s lives. In California, where abortion is encouraged, Newsom “argues” that gun control will save the lives of children.

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Abbott was quoted saying, “Our creator endowed us with the right to life. And yet…Children lose their right to life every year because of abortion. In Texas, we work to save those lives.”

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In the attack ad run by Newsom, the word “abortion” is crossed out and replaced with “gun violence,” and the state is changed from “Texas” to “California,” according to Texas Scorecard.

This new ad comes only weeks after Newsom ran similar attacks against DeSantis of Florida. In those videos, Newsom claimed the freest state is California, due to its “freedom from hate” and “freedom to choose,” The New York Post reported.

The question remains: What is the reason behind these ads?

While there is currently no explanation from Newsom himself, many believe this ad push may be an attempt to rebrand the Democratic party, to set up his run to overtake the White House in 2024 from Joe Biden. These days, almost anything seems possible.

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